Scouts Australia
Brand Centre
Welcome to the
Scouts Australia Brand Centre
The new Scouts Australia branding takes us into the exciting future of Scouting. Our new brand identity is more than just a logo. It’s how we speak to each other and those outside the Movement, the images we use and the consistency in which we tell the stories of the adventures we all experience through Scouting. As a member of Scouting you are one of our ambassadors & we encourage you to use our branding to promote Scouting. If we all use the brand consistently and correctly we will increase its effectiveness. Please read the Brand Book and contact brand@scouts.com.au with any queries.